FYE Common Reading: Start something that matters
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Philadelphia University has selected Blake Mycoskie’s book, Start Something That Matters as the common text for the 2012 First Year Experience (FYE) Summer Reading Program. As a professional university with a focus on entrepreneurship and innovation and a drive to educate civically engaged leaders, this text demonstrates an important message: that student’s passions and careers are not mutually exclusive, but in fact should be intimately connected. While the book features the history of TOMS, one of the fastest-growing shoe companies in the world, Mycoskie weaves in lessons learned from other socially responsible--and inspiring--enterprises such as method, charity:water, FEED Projects, and TerraCycle. Each organization demonstrates how entrepreneurs can find profit and meaning at the same time. The messages implicit in TOMS One for One TM movement, and those of the other social entrepreneurs featured in the text, reflect important lessons for new students: find your story, face your fears, be resourceful without resources, keep it simple, build trust, and giving is good business. Mycoskie, founder and Chief Shoe Giver of TOMS, tells the story behind the revolutionary One for One TM movement which gave away a pair of shoes to a child in need for each pair of shoes TOMS sold. The One for One TM business model has been expanded to TOMS Eyewear, and now to our summer reading program. For every book Mycoskie sells, a new children’s book will be provided to a child in need. New students at Philadelphia University will receive a copy of Start Something That Matters when they visit campus during START, our summer orientation program. Over the course of the summer, new students will also be encouraged to participate in a blog about the book. When they return to campus in the fall, students will engage in discussions about the book during New Student Orientation with faculty, staff and upper level students. Diamond Newman, a senior Professional Communication major, and a student reviewer for the Summer Reading Program states “Young people today are ready to self-create and self-start. We are ready to set new standards for ourselves. Start Something That Matters is a book that gives us this guidance and pushes us to do just that.” Fall programming to support the summer reading
will include events sponsored by the PhilaU chapter of Students for Social
Justice and will culminate with a special featured speaker hosted in partnership with the
DEC Dialogue Series, which brings industry leaders to the University to present
workshop lectures to all first-year students majoring in programs in the For questions regarding the First Year Experience Summer Reading Program, please contact the Office of Student Development at 215.951.2634 or via email at FYE@PhilaU.edu. Previous Summer Reading Selections Include: 2011 - The Immortal Life of Henrietta Lacks by Rebecca Skloot 2010 - The Complete Persepolis by Marjane Satrapi 2009 - Cradle to Cradle: Remaking the Way We Make Things by William McDonough & Michael Braungart 2008 - Whose Art Is It? by Jane Kramer 2007 - Song of the City by Nathaniel Popkin 2006 - Black Ice by Lorene Carey 2005 - Philadelphia Murals and the Stories They Tell by Jane Golden, Robin Rice, and Monica Yant Kinney Contact Information: First Year Experience email: FYE@PhilaU.edu Campus address: Mailing address: |
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REQUEST INFORMATION
For more info or to schedule a visit, call 215-951-2700 or email admissions@philau.edu
