Fashion Merchandising and Management
College of Design, Engineering & Commerce

Curriculum

Fashion Merchandising & Management 

CORE FASHION COURSES

Core Courses

Global Fashion Insight
Survey of Textile Industry
Retail Strategy and Structure
Design Concepts
Textile & Apparel Industry Issues

 

CLUSTERS - Students select 2 based on Career Pathway

Buying and Merchandising

Outcomes:  Students will be able to develop a merchandising plan that includes planning sales, stock levels, stock turn, reductions and a budget

Career Pathways:  Production Manager, Global Sourcing Manager, Product Development Manager, Merchandising Manager, Strategic Sourcing Analyst

Courses:
Merchandise Buying/Operations
Consumer in the Market Place
1 Designated Elective:
Integrated Marketing Communications
Visual Merchandising

 

Fashion Apparel Production

Outcomes: 
Students will be able to demonstrate garment construction and production techniques
Career Pathways:  Production Associate, Global Sourcing Administrator, Product Development Coordinator, Associate Sourcing Specialist, Sourcing Team Leader, Merchandising Team Leader, Business Analyst-Strategic Sourcing, Sourcing Agent, Sourcing Director

Courses:
Prototyping
Production
Apparel Fabric Performance

 

Fashion Entrepreneurship

Outcomes: Students will be able to develop a business plan for a sustainable fashion-related entrepreneurial venture.
Career Pathways:  Business Owner, Fashion Consultant, Retail Store Manager, Human Resource Manager, Retail Buyer, Visual Specialist, Event Planner
Courses:
Communications, Negotiations, and the Creative Economy
Entrepreneurship
1 Designated Elective:
Human Resources Practice and Tools
Visual Merchandising
Merchandise Buying/Operations

 

Fashion Material Insight and Innovation

Outcomes:  Students will be able to assess the appropriate use of materials in a variety of fashion applications
Career Pathways:  Material Buyer, Textile Engineer Technologist, Materials Manager, Fabric Specialist, Material Innovation Manager, Product Development Specialist, Stylist, Fabric Sales Specialist, Technical Designer, Fabric Purchasing Specialist
Courses:
Knit Technology 1
Weave Technology 1
1 Designated Elective:
Coloring & Finishing
Textile Printing Technology

 

Fashion Product Management

Outcomes:  Students will be able to manage the product development process through material and product selection

Career Pathways:  Product Development Manager, Materials Manager, Sourcing Manager, Quality Assurance Manager, Logistics and Operations Manager, Project Manager
Courses:
Apparel/Textile Sourcing
Apparel Merchandising Management
1 Designated Elective:
Global Product Management
Product Development and innovation

 

Fashion Retail Experience

Outcomes: 
Students will be able to apply management skills needed in a retail environment as demonstrated through case studies and role-playing
Career Pathways:  Store manager, Human Resource Manager, Logistics Specialist, Visual Specialist, Event Planner
Courses:
Human Resource Practice and Tools
Survey of E-Commerce
1 Designated Elective:
Consumer in the Market Place
Integrated Marketing Communication
Visual Merchandising

 

Fashion Technology

Outcomes:  Students will assess the use and implementation of technology throughout the fashion value chain
Career Pathways:  Interactive Fashion Manager, Fashion Technology Manager, E-Commerce Merchandiser, Social Media Manager, Product Data Manager
Courses:
Introduction to Digital Imaging
Integrated Technology
1 Designated Elective:
Survey of E-Commerce
Technologies of Communication

 

Global Brand Marketing

Outcomes: 
Students will be able to plan a global brand strategy
Career Pathways:  Brand Manager, Product Development Manager, Merchandising Manager, Marketing Manager, Sourcing Manager, Marketing Communications Manager

Courses:
Fashion Brand Management
Marketing in the Digital Environment
International Marketing

 

Integrated Fashion Communication

Outcomes: 
Students will be able to present their ideas (writing, visual, virtual) in a comprehensive way that will motivate their audience to action
Career Pathways:  Social Media Manager, Public Relations Director, Special Events Planner, Fashion Editor/Writer, Magazine Illustrator, Consumer Engagement Manager
Courses:
Technologies of Communication
Fashion Journalism

1 Designated Elective:

Introduction to Digital Imaging
Visual Merchandising
Integrated Marketing Communications