| |
Scholarly
Journal |
News/General
Interest |
Popular
Magazines |
Sensational
Publications |
| Format |
Has grave,
serious format |
Attractive in
appearance |
Generally
slick/glossy with an attractive format |
Cheap newspaper
format |
| Graphics |
Graphs and charts
to illustrate concepts |
Photos, graphics
and illustrations used to enhance articles |
Photos,
illustrations and drawing to enhance imageof publication |
Contains
melodramatic, lurid or "doctored" photos |
| Sources |
Cited sources
with footnotes and/or bibliography |
Occasionally cite
sources, but not as a rule |
Rarely cite
sources. Original sources may be obscure |
Rarely cite
sources of information |
| Authors |
Written by
scholars or researchers in the field or discipline |
Written for an
educated, general audience by staff, free-lance or scholarly writers |
Written by the
staff or free-lance writers for a broad audience |
Written by
free-lance or staff writers |
| Language |
Uses terminology,
jargon, and the language of the discipline. Reader is assumed to have
similar background |
Uses language
appropriate for an educated readership |
Uses simple
language for minimal educational level. Articles are short, with little
depth |
Contains language
that is simple, easy-to-read and understand. Sensational style is often
used |
| Publication
Criteria |
Subject to
"peer review". Must meet approval of qualified scholars in the
field |
Must meet
standards of publication and be approved by editors |
No specific
criteria |
No specific
criteria |
|
Purpose |
To inform,
report, or make original research available to the scholarly world |
Provide general
information to a wide, interested audience |
Designed to
entertain or persuade, to sell products or services |
Arouse curiosity
and interest by distorting the truth. Often uses outrageous or startling
headlines |
| Publishers |
Generally
published by a professional organization |
Published by
commercial enterprises for profit |
Published for
profit |
Published for
profit |
| Advertising |
Contains
selective advertising |
Carries
advertising |
Contains
extensive advertising |
Contains
advertising as luring and startling as the stories |
| Examples |
Annals of
Microbiology, Harvard Business Review, Journal of Physiology, Physics
Letters |
Atlantic Monthly,
Newsweek, Fortune, Psychology Today, Scientific American |
Better Homes and
Gardens, GQ, Glamour, People, Sports Illustrated |
Globe, National
Enquirer, National Examiner, Star, Sun |
