Core Courses and Concentrations
iMBA-600
Management Concepts - 1.5 credits
This course introduces students to the theory and practice of managerial functions and decision-making models in traditional and more innovative organizations. Students are familiarized with the importance of organizational communications, including verbal and written communications and the criticality of using multiple communication channels. Students explore basic negotiation techniques and methods of conflict resolution.
iMBA-601
Marketing Concepts - 1.5 credits
This course provides students with a broad understanding of the various organizational marketing functions including the development, positioning, pricing, distribution, and promotion of products, services, and business ideas. Attention is focused on understanding of the basic marketing concepts including strategic planning, marketing mix, market segmentation, branding, consumer research, and marketing research and applying the knowledge to formulate marketing strategies for business opportunities. No prerequisites.
iMBA-602
Managing Innovative People and Teams - 3 credits
This course addresses the skills and attitudes that support leadership in complex, innovative organizations under conditions of uncertainty and change. Students will explore the concept of self-leadership, managing change, ethical decision-making, power and influence, motivation, facilitation of diverse teams, conflict resolution, and organizational culture. The course begins with creative exercises in leadership style self-assessment and relates these results to leadership in new, innovative organizational structures. Prerequisite: MBAXXX-Management Concepts.
iMBA-604
Business Model Innovation - 3 credits
In this course students fully explore how an organization creates, delivers, and captures value through a customer-centric approach to business model innovation. The impact of industry disruption through business model innovation will be explored as students analyze and evaluate existing models. Using creative thinking and specific patterns, students will gain experience in planning and executing new models to address the complex challenges facing businesses from a variety of industries in the market place today. Prerequisite: MBA-6XX Marketing Concepts.
iMBA-627
Competitive
Technical Intelligence - 3 credits
This course will focus on the latest technological advances for managing data
and communications effectively. Students will acquire the skills and concepts
necessary to use a system to handle data efficiently for large and small
organizations, national or international in scope. Network technology and usage
of computer networks, as well as ethical and security issues will also be
addressed. The concepts of telecommunications and the costs and benefits
associated with this transmission of information will be explored. Methods of
instruction include hands-on/application orientation.
iMBA-628
Accounting
for Management Decisions - 3 credits
This course provides students previously exposed to financial and
managerial accounting principles an opportunity to study the structure and use
of accounting systems designed to aid management in controlling costs and
profits. The course stresses the following: financial statement interpretation
as a basis for decision making; cash flow analysis; cash budgeting; cost volume
profit analysis; costing and interpretation of manufacturing systems; and the
impact of international competition, responsibility accounting and the impact
of inflation.
iMBA-629
Financial
Policy and Planning - 3 credits
This course focuses on the investment and financing decisions of
firms. Topics include capital budgeting, cash management and cash flow
analysis, capital structure, dividends and international operations. Financial
policy making is considered within the context of contemporary valuation and
risk management theories. Various financial planning models are analyzed in the
course.
iMBA-630
Operations
from a Systems Perspective - 3 credits
This course will focus on the mathematical models and methods
available for use in formulating and analyzing business decision-making
problems in industry. Areas of study include: probability theory, decision
analysis, game theory, forecasting techniques, project management, queuing
models, allocating scarce resources using linear programming and
integer-programming techniques, and deterministic and probabilistic inventory
models.
iMBA-642
Strategic Insight
and Implementation - 3 credits
This course will focus on the design and implementation of a
strategic plan in global industries and the importance of such a plan in
dealing with the many challenges facing organizations in the years ahead.
Strategic planning models and research findings will be investigated. During
the semester, students will analyze strategic threats and opportunities that
confront corporate-level executives as well as managers of business units.
Students will work in teams on the development of a strategic plan for a local
profit or nonprofit organization. The focus will be on developing effective
strategies that clarify the future direction of the chosen organization and
deal with the rapidly changing environment. Strategic plans will be presented
in oral and written form to the organization. This is a capstone course and
students will draw from the knowledge they have gained throughout the M.B.A.
program. Extensive written individual and team assignments and oral
presentations are included.
Concentrations
iMBA students can choose a concentration in marketing, management, CPA/accounting, CFA/Finance, or CPA/Taxation. In addition to the core iMBA curriculum, students will take the following courses to complete their chosen concentrations:
iMBA Concentration Options
iMBA students can specialize in marketing, management, accounting, finance or taxation. In addition to the core courses in the iMBA curriculum, each concentration has an additional set of courses students must complete.
iMBA-Marketing
Qualitative and Quantitative Marketing
Promotion Management
International Business Innovation Trip or
International Finance and Economics
Career Jumpstart Internship or
New Product Development
iMBA-Management
Communications, Negotiations and the Creative Economy
Entrepreneurship
International
Business Innovation Trip or
International Finance and Economics
Career Jumpstart
Internship or
New Product Development
iMBA-CPA/Accounting
Financial Accounting and Reporting I
Financial Accounting and Reporting II
Audit and Attestation
Becker CPA Review
International
Business Innovation Trip or
International Finance and Economics
iMBA-CFA/Finance
Investment and
Portfolio Management
Speculative Markets
Fixed Income Securities
Philadelphia CFA Society/CFA Review
International
Business Innovation Trip or
International Finance and Economics
iMBA-CPA/Taxation
Individual Taxation
Corporate Taxation
Tax Research
Becker CPA Review
International
Business Innovation Trip or
International Finance and Economics
For more info or to schedule a visit, call 215-951-2700 or email gradadm@philau.edu


