Branding

This style guide details Philadelphia University’s thematic and visual brand. Included in the style guide are key messages that tell the University’s story and a graphic identity system for how to use the University’s branding. This guide has been shaped by input gathered from our community of students, faculty, staff, alumni, and trustees who live the PhilaU experience each day. This cohesive and uniform guide to the PhilaU brand offers a powerful and efficient way for the University to communicate cohesively and consistently with its key audiences.

Click here to view the full style guide.

To download the quick-reference branding pocket guide, click here.